These terms refer to regions in which the game can be activated. Here are the most common tags you will see:
EU: Meant for the European region.
NA: Meant for North America, including Canada.
US: Meant only for the United States.
LATAM: Meant for the Latin America region.
ASIA: Meant for the Asia region.
EMEA: Meant for Europe, the Middle East, and Africa regions.
ROW (Rest of the World): Usually available for most countries, but with certain exceptions. Please make sure to check the product's region restrictions for more information.